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Karen Sheng, Head of Data Science at Stock Card, is the portfolio publisher of the Phoenix portfolio. She combines her technical trading skills with the "collection" functionality on Stock Card and gives us a sneak peek into her thought process that led to a new addition to her portfolio. Check it out!
On April 29th, the share price of Alphabet (Ticker: GOOG / GOOGL) went up almost 10% post-earnings. The reaction is primarily attributed to the positive outlook of Google Cloud and YouTube ads revenue. The COVID-19 pandemic has been a double-edged sword for the group of companies in the internet & social media advertising business. On the one hand, revenue from the travel & hospitality industries, as well as small businesses, have diminished. On the other hand, these platforms have seen the increased engagement of users as people have increasingly consumed digital content while being sheltered at home.
On the tailwind of this emerging trend, I would like to introduce the new addition to the Phoenix portfolio and demonstrate my thought process. A unique feature on Stock Card's "Discover" page is to filter stocks based on "collections." A collection is Stock Card's proprietary classification system framed in natural language. For instance, when a user starts typing the word "advertising" in the search bar, the engine screens the universe of publicly-traded companies for companies in the advertising space. See the above image for more details.
There are six stocks within the "social media advertising" collection. For this exercise, I would like to focus on stocks that are ex-China and have a share price that is under $50. That leaves us with three stocks – SNAP, PINS and TWTR. The following is snapshots of these stocks:
Next, let's move on to technical analysis. This is the set of technical indicators that I used to identify entries:
The combination of the technical indicators outlined above and the fundamental information visualization available on Stock Card enabled me to add a new stock to my Phoenix portfolio. Stock Card VIP users can log in to their premium accounts and get to know the latest picks. Make sure to follow the Phoenix portfolio by clicking on the bell icon on the top-right corner of the portfolio page to follow my new stock picks.
By the way, this is Karen, and I own all of the stocks included and will be added to the Phoenix portfolio. Also, Stock Card has a Disclousre policy.